results
Media coverage and the messaging that is portrayed is at the core of our efforts. From splashy front pages to compelling television segments, informative radio interviews and strategically pitched online content, we have secured coverage on regional and national levels throughout our individual PR careers. Here are some of the media outlets our principals have worked with in producing meaningful coverage for lasting results:
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Position a James Beard Award-winning chef's new wood-fired restaurant on the national restaurant scene just two months after opening. (Click on the logo to reveal coverage).
Jumpstart a new restaurants recognition and buzz while distinguishing it from others with a holiday entertaining cover before the restaurant even opens. (Click on logo to reveal coverage.)
Showcase a unique, signature dish from a client restaurant in the print pages and online version of a top national food publication. (Click on the logo to reveal coverage.)
Highlight a neighborhood restaurant's niche for using local game meats while mobilizing expansive press coverage for accolades, features and an Edible Seattle cover story. (Click on the logo to reveal coverage.)
Showcase the approachable side to Indian cooking with the personal, sincere and charismatic chef-owner of Shanik. (Click on the logo to reveal coverage.)
Highlight a unique approach to a new restaurant's dream team partnership. (Click on the logo to reveal coverage.)
Objective: Create distinction between a 35 year-old-wine shop and the owner's new wine shop, Soul Wine, by finding a balance in communicating the knowledge and industry respect, while allowing Soul Wine to stand on its own. (Click on the logo to reveal coverage.)
Promote Cafe Flora's 20th anniversary with a feature about their chef and the creativity that goes in to making flavorful, hearty vegetarian dishes each season.
Objective: Create notoriety for Blue Ribbon Cooking's creative and beautiful event planning and catering skills while showcasing their newest venue, Sanders Estate. Result is a 10 page New Year's Eve party spread in 425 Magazine and the cover shot. (Click on the logo to reveal coverage.)
Objective: Generate national media attention about the many ways to prepare NW Cherries. (Click on the logo to reveal coverage.)
Objective: Gain national prominence for the culinary attributes of a local classic, Palisade restaurant. (Click on the logo to reveal coverage.)
Objective: Garner attention for a weekly menu special positioned as a national trend at Golden Beetle, a Seattle neighborhood restaurant. (Click on the logo to reveal coverage.)
Objective: Leverage a chefs healthy lifestyle and success with featured coverage in a widely-read regional magazine.(Click on the logo to reveal coverage.)
Promote the culinary side of the chef and owner of five local restaurants while creating a connection with her personal side. (Click on the logo to reveal coverage).
Objective: Spotlight a 20-year-old Cafe Flora fan favorite and its many components. (Click on the logo to reveal coverage).
Objective: Profile a chefs evolution from culinary to a personal connection in developing a superfood with global impact while creating positive change for farmers, growers, and healthier, sustainable consumer products. (Click on the logo to reveal coverage.)
Objective: Gain coverage and call attention to Mario's 50th anniversary in Portland. (Click on the logo to reveal coverage.)
Objective: Strategize with the client to achieve the goal of Best New Restaurant awards, accolades and recognition. (Click on the logo to reveal coverage.)
Objective: An appearance on Food Network Challenge: Donut Champions presented the opportunity to elicit local market coverage and increase sales for a small Seattle donut shop. (Click on the logo to reveal coverage.)
Objective: Create attention surrounding Hunger Restaurant's husband and wife chef-owners in the public eye to foster familiarity with who they are, their story and cooking style. (Click on the logo to reveal coverage).
Objective: Tempt viewers with Blue Ribbon's delicious holiday cooking class menu to encourage class sign ups and event catering bookings. (Click on the logo to reveal coverage).
Objective: Draw further distinction of Cafe Flora's local sourcing by profiling its local wine list and vegetarian/vegan pairing abilities. (Click on logo to reveal coverage).
Position a restaurant's bar as a go-to craft cocktail destination by tapping into its various aspects, including its use of unique spirits. (Click on the logo to reveal coverage.)
Objective: Profile a nationally recognized chef raising funds for the local PBS station while displaying her purveyor connections, her commitment to organic and the difference between her two restaurants. (Click on the logo to reveal coverage.)
Objective: Create demand around Hunger Restaurant's Pork Belly Reuben, made with house smoked pork belly and only served once per week. (Click on the logo to reveal coverage).
Objective: Generating traffic to Yakima Valley's famous Spring Barrel weekend event by working with Seattle and Portland television stations on having Yakima winemakers and growers explain the wine education surrounding the celebratory weekend. (Click on the logo to reveal coverage.)
Objective: Introduce Pure Barre's effective bride-to-be workouts to the local bridal readership. (Click on the logo to reveal coverage.)
Objective: Launch a restaurant's version of happy hour, called Social Hour, by communicating the quality of ingredients and composition over deep discounted food and drinks. (Click on the logo to reveal coverage.)
Objective: Increase the appeal of a quick-service restaurant to local families by showcasing the wholesome, affordable menu and full service bar in family focused publications (click on logo to reveal coverage).
Gain 8oz. Burger Bar notoriety among Seattle tourists with their creative burgers, adult milkshakes and delicious sides.
Gain in-depth exposure on the distinguishing focal point of a new restaurant and an intriguing aspect for guests - the nine-foot long wood-fired Infierno grill. (Click on the logo to reveal coverage.)
Objective: Encourage the public to enjoy tasting rooms of their neighboring Yakima Valley wineries with their families during Thanksgiving weekend. (Click on the logo to reveal coverage).
Objective: Highlight Pure Barre's excellent pre-wedding workout for brides-to-be. (Click on the logo to reveal coverage.)
Engage Madison Park residents and inform them of Cafe Flora's 20 years in Madison Valley and their upcoming anniversary event.
Showcase a famed kid-friendly dining destination updated to include a marketplace and dining for adults. (Click on the logo to reveal coverage.)
Inform the community about Cafe Flora's 20th anniversary fundraiser with Bailey Boushey House and their 20 year history together.
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